Peter Pilotto X Target

If you love bold intricate prints like I do, get ready for the Brit-based label, Peter Pilotto set to collaborate with Target on Feb 9th. The buzzy hallucinogenic prints, in the name of high fashion, clearly stand out in a crowd. But even more impressive, based on the Target lookbook, is that these intricate and beautiful digital prints in reds, oranges, greens, blues and black and white, seem to translate well to the Target audience. (hehe)

Peter Pilotto for Target

I recently recovered from the last high-low collaboration that hit the streets. It was a sheer success, selling out in mere minutes, (I was up at 4am), both in-store and online, causing the online site to inevitably crash. I got lucky and bought the pick of the litter. White leather pants. A metallic jacket. For nearly pennies compared to the real thing!

On the Pilotto and Target marriage, the silhouettes, for one thing, translated very well to this affordable surf-inspired collection. The peplums pop, the pencil skirts are still tight, and the tailoring and draping remain skillful. Doesn’t look like a Target lookbook to me. And the good news? Net-A-Porter will be carrying just some of the items for those of you wanting to purchase online.

Peter Pilotto for Target

What’s destined to go fast? These printed sunglasses. These slip-ons sneakers.

Peter Pilotto for Target

Peter Pilotto for Target

I don’t make any determinations about the actual quality of the fabrics until I touch and feel them, but at prices under $60, who cares? See the entire cookbook here and start setting your alarms.

The collection hits Target stores and Target.com on Feb. 9 with an assortment of the collection also available on Net-a-Porter.

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