Do you have what it takes to be the next Fashion Star?
Can you gush for hours about your collection and try to take your label to infinity and beyond?
If you don’t know what it takes, you will want to open your eyes for 3 minutes, and watch Daniel Silverstein, premier designer of NY-based 100% NY, share his secrets before he is launched into the spotlight on NBC’s Fashion Star.
I had the incredible opportunity to get the inside scoop on Silverstein at his new showroom, the quiet before the storm. His inspiration behind the Fall 2013 collection is substances that infiltrate one’s psyche. There are colors that range from whites to reds, designs are produced locally, right here in New York, which add up to jumpsuits, gowns, harnesses, and everything in-between. Cutting down on the carbon footprint (some dresses are made out of plastic bottles!) he reduces waste, and turns out a wearable, comfortable, sexy collection. Speaking of comfort, he has heard and addressed the complaints of so many women-the mere fact that guys can wear jeans everyday and be comfortable, why can’t we?
I am so excited to see the sheer level of talent – Louise Roe is the new host this season!, rise to the challenge of being the next Fashion Star. The stakes are high. It’s go big or go home. Daniel’s mantra? “You don’t have to look ‘eco’ to feel amazing. I want to take this brand to infinity and beyond.” And that he will, trust. Watch.